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UBS PLANET ART
Recharging Lounge - Art Basel Miami Beach
UBS enlisted MAKAIRA to create a concept and custom structure for the first Art Basel Miami Beach public activation to promote their Planet Art Pop, a contemporary art news aggregator.
Thus, the "Recharging " lounge was created: an oasis in Miami Beach Botanical Garden where guests could charge up their phones, download the Planet Art app, enjoy homemade palettes and read up on current affairs.
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